Dories Sta. Cruz
Dories says that in this Industry everyone is replaceable. Clients’ TRUST alone will keep you inspired in every project. AJ, her daughter, gets excited with what she does, so that keeps her inspired as well.
"Trust me… after working on soooooo many commercials for sooooo many years? YOU MAKE EVERY AD FUN. Your passion will keep you excited in every project."
Her advice to those going into the industry is that "skills can be taught, attitude can't."